Hlala ukholelwa emibonweni yokuqala, emsebenzini nasempilweni, njengokungathi umuzwa wesithupha wowesifazane unomlingo futhi ulungile.
Uma abantu becabanga ngemboni ibhizinisi lakho elimele, umkhiqizo wakho yinto yokuqala abayibonayo.Into eyodwa abayihlobanisa nomkhiqizo noma isevisi yakho.Yilokho okunqumayo ukuthi bafuna ukuthenga kuwe noma bakusebenzele.
Izinkampani zifuna izindlela zokudala zokugqama emhlabeni wanamuhla wamabhizinisi oqhudelana kakhulu.Enye yezindlela ezingcono kakhulu zokwenza lokhu ukudala okuthengiswayo kwenkampani.Kuyini, futhi kungani kubalulekile ukubambisa inkampani enhle?Funda ukuze ufunde mayelana nezinzuzo zesibambiso senkampani somkhiqizo wakho nebhizinisi.
Siyini isibambiso senkampani?
Izinto zokuphromotha zenkampani (okuthengiswayo okunegama noma izinto zokuphromotha) ziyimikhiqizo ephethe ilogo yenkampani yakho noma umkhiqizo.Kulezi zimpahla kubalwa izikibha, izincwadi zokubhalela, izigqoko, izikhwama zokugqoka nokunye.Izinkampani zisebenzisa isibambiso sebhizinisi njengengxenye yesu labo lokumaketha ukukhulisa ukuqwashisa ngomkhiqizo nokudala isiko lenkampani elihle.Okuthengiswayo okunegama kwakha isithombe esikhumbulekayo kumakhasimende nakubasebenzi.
Izinzuzo zesibambiso senkampani yenkampani yakho
Nakuba abanye bengase babheke lokhu njengezindleko ezengeziwe, kuwukutshalwa kwezimali okunenzuzo njengoba okuthengiswayo kwebhizinisi kungazuzisa umkhiqizo wakho nebhizinisi.Ake sibheke ezinye zalezi zinzuzo.
Ukubumba isiko lenkampani yakho
Okuthengiswayo kwabasebenzi kungenye yamathuluzi asebenza kahle kakhulu ongawasebenzisa njengesikhumbuzo samanani enkampani yakho, umgomo wenkampani namasiko.Ngokunikeza abasebenzi abasha impahla yenkampani njengesipho lapho beqala, bazozizwa bamukelekile futhi beyingxenye yeqembu kusukela osukwini lokuqala.Eqinisweni, u-59% wabasebenzi abathola okuthengiswayo okunegama lenkampani banombono omuhle ngendawo yabo yokusebenza.
Okuthengiswayo kungaphinda kuthuthukise umoya weqembu kanye nomuzwa womphakathi, kukhulise ukuzibandakanya kwabasebenzi nokwaneliseka komsebenzi.Ingahlanganisa abantu ngaphakathi nangaphandle kwenkampani, njengoba izinto ezinophawu zingasebenza njengeziqalisi zengxoxo nezikebhe zokuphihliza iqhwa.
Ukuthuthukisa ukumaketha kwenkampani
Okuthengiswayo kwenkampani nakho kungaba nomthelela ekufakweni kophawu lomqashi.Izinto zokukhangisa ezinophawu zingasetshenziswa njengethuluzi lokuqasha ukuheha ithalente eliphezulu enkampanini.Ihambisana nesiko lenkampani njengoba ungasebenzisa izithombe zabasebenzi abagqoke okuthengiswayo emilayezweni yakho yokuqasha.Okuthengiswayo kwabasebenzi kusiza ukudala isithombe somkhiqizo esihlanganisiwe kuwo wonke amaqembu.Izinto zokuphromotha futhi zinikeza indlela yokuthi abasebenzi bamele isiko lenkampani eliqinile ngaphandle komsebenzi, okwandisa ukuqashelwa nokuqwashisa uhlobo lwenkampani.
Khulisa ukugcinwa kwabasebenzi
Ukuthengisa kungasiza abasebenzi ukuba bazizwe bengabaza futhi bazizwe bemunye.Kungase kubonakale njengomvuzo omncane, kodwa kusewumvuzo (noma isisusa) – wokufeza izinjongo namarekhodi noma ukusebenza okuvelele.Abasebenzi bazokwazisa izinto zamahhala abazitholayo futhi bazizwe bebalulekile.
Ukwakha ukwethembeka komkhiqizo
Okuthengiswayo kwebhizinisi kungasiza ukwakha ukwethembeka komkhiqizo phakathi kwamakhasimende nabangase babe abathengi.Ngokunikeza izinto zokuphromotha zebhizinisi, izinkampani zingakha ukuhlangana okuhle nomkhiqizo wazo.Lokhu nakho kungaholela ekwenyukeni kokwethembeka kwamakhasimende.
I-Giveaways ingakha nokuqwashisa ngomkhiqizo.Uma abantu bebona abanye begqoke noma besebenzisa izimpahla ezinophawu, kungasiza ibhizinisi ukuthi lithole ukuqaphela okuhle, lakhe ukuqashelwa komkhiqizo futhi lenze likhumbuleke kakhudlwana.Lokhu kubaluleke kakhulu emabhizinisini amasha noma amancane, ukuqashelwa kwawo kwamagama okuhlukile kulokho kwemikhiqizo evelele kakhulu neyaziwayo.
Indlela yokwenza isibambiso senkampani emangalisayo?
Ukuqinisekisa ukuthi isibambiso senkampani yakho asimoshi kodwa sizuzisa ibhizinisi lakho, ake sibheke ezinye zezinto okufanele sizikhumbule lapho udala okuthengiswayo okunegama.
Qondanisa namanani omkhiqizo wakho
Isibambiso senkampani esingcono kakhulu kufanele sihambisane namagugu kanye nenhloso yomkhiqizo wakho.Lokhu kusiza ukuqinisa isithombe senkampani yakho futhi kuqinisekisa ukuthi isibambiso sihambisana nabasebenzi bakho namakhasimende.
Ikhwalithi phezu kobuningi
Kubaluleke kakhulu ukutshala imali esibambiso sekhwalithi kunokuthola izinto eziningi ezishibhe kakhulu noma ezipholile kakhulu.Lokhu kusiza ukuqinisekisa ukuthi izinto zineshelufu ende futhi kudala umbono omuhle womkhiqizo.
Idizayini ibalulekile
Idizayini yezinto ezikhangisayo zenkampani ingaba nomthelela omkhulu ekukhangeni kwazo nokusebenza kwazo.Ukutshala imali esibambiso sekhwalithi ephezulu, esibukeka kahle kanye nesimanje kungasiza ekudaleni isithombe esihle somkhiqizo.Isibambiso esinjalo sizokwenza abasebenzi namakhasimende bazizwe beziqhenya ngokusisebenzisa futhi bamele umkhiqizo wakho.Ngoba ngezinye izikhathi, ukushaya uphawu lwenkampani akwanele.
Izinhlobonhlobo
Inikeza ububanzi obubanzizezinto zokuphromotha zizovumela abasebenzi namakhasimende ukuthi bakhethe izinto ezifanelana nezinto abazithandayo.Lokhu kungafaka izinto ezingokoqobo ezifana namabhodlela amanzi nezikhwama zokugqoka kanye nezinto ezihlukile ezifana nezicathulo ezinophawu kanye nezinsiza zobuchwepheshe.
Ukwenza ngokwezifiso ifomu lamahhala kukhulisa ukuguquguquka komkhiqizo
Izinto zokukhangisa ziza ngezigaba ezibanzi nezihlukene, kodwa zinohlangothi olulodwa ngomumo nesitayela.Kungaba okufudumeza inhliziyo kakhulu futhi kuqotho ukwengeza uphawu oluyingqayizivele, olunenjongo nogqozi ukuze usinikeze njengesipho esikhethekile kubasebenzi, izivakashi, umndeni nabangane.
Izinto zokukhangisa ezinophawu ziyithuluzi elihle lokumaketha elizuzisa abasebenzi kanye nebhizinisi.Isibambiso sebhizinisi esiklanywe ngokucophelela nesicatshangelwe kahle singaba nomthelela omkhulu empumelelweni nesithunzi somkhiqizo wakho.
Kunezizathu eziningi zokuthi kungani umkhiqizo wakho kufanele ukhethe isibambiso senkampani esesabekayo sabasebenzi, amakhasimende amanje kanye nalawo angaba khona.Isibambiso sekhwalithi asisizi nje kuphela ukuqwashisa ngomkhiqizo, kodwa futhi sikhuthaza isiko lenkampani eliqinile.Yakha izindleko ezisebenzayo zomkhiqizo wakho ngokusebenza nethimba le-finadpgifts!
Isikhathi sokuthumela: Jun-02-2023